George Murphy

Battle at the Berrics

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As a skateboarding fan I wanted to make a visualization explaining Battle at the Berrics, a skateboarding competition. I experimented with integrating video, scrolling, text and data visualization to tell a story.

Fantasy Scorecard

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This was my first visualization with users that returned with some frequency which allowed me to iterate on the design, based on behavior tracked using Mixpanel.

The Big Egg Hunt

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In April, the Fabergé Big Egg Hunt scattered giant eggs around NYC. Egg hunters downloaded an app and 'cracked' eggs they visited using Nomi's beacon technology. This visualization is a summary of the data collected.

Music Screensaver

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Inspired by the Microsoft "Pipes" screensaver, this visualization draws one line for each day of the current month, tracing the songs I listened to via the Last.FM API.

Shopper Timelines

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While analyzing shopper behavior, I wanted to dig deeper than aggregated stats (ex. average time in store). To do this, I created a graphic that visualizes each shopper's journey as a timeline.

Seating Usage

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I created this visualization to show how seating usage changed throughout the day and how full the dining area was when store traffic peaked.

Fizz Buzz Vizz

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A fun visualization of the simple 'Fizz Buzz' function, which separates numbers 1 through 100 into three groups. I optimized this visualization to work well on mobile.

Travel Replay

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I love to travel and collected my location data with the OpenPaths app. This animation condenses the last two years of my travels into 30 seconds.

Segmentation App

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I this customer segmentation tool to categorize respondents we were talking to in a field study.

George's New Number

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I had to change my phone number and wanted to send out announcements on stationery. I decided it would be faster and easier to register georgesnewnumber.com and create a similar effect with the site's design.